Adobe keeps up with the world of publishing, design, and content creation, and Adobe Spark, one of the newest additions to Adobe’s Creative Cloud, was launched to demonstrate this. How does this new program work? We tell you about it in our Adobe Spark Review.

Adobe Spark Review

Adobe presents Spark as an application with which it is possible to create visually stunning graphics stories in a matter of a few minutes: little time, little effort and a great impact, qualities that are very difficult to overcome and that allow, without any design knowledge, to achieve high-quality content that gets as many likes as possible.

Adobe Spark includes versions to create publications or images for multiple social networks, complete web pages or videos. With Adobe Spark Page and Adobe Spark Video, you can add photos, video clips, your own voice, other icons and decorative stickers to all these media.

As they explained in the Adobe Spark presentation, it’s free and designed for everyday communications. It allows all types of users -including small businesses, marketing professionals, and students- to create engaging visual content that attracts audiences through multiple channels, from any device.

The Adobe Spark web application synchronizes with the mobile applications iOS Spark Post, Spark Page, and Spark Video, allowing users to create, edit, and share their story from wherever they are, regardless of their design experience.

The integrated solution consists of:

• Adobe Spark web application: Web experience as a browser to create social content, graphics, web stories, and animated videos.
• Spark Post: an iOS mobile application that allows all types of users to create content and graphics in seconds.
• Spark Page: an iOS mobile application that helps users create engaging web stories.
• Spark Video: an iOS mobile application that allows users to create animated videos in minutes.

What types of videos can you make with Adobe Spark?

With this tool, you will create the video by means of slides, so it is possible to create everything from slideshows and presentations. You can tell your own story (ideal for your “About Me” page), your customers’ story, or your own product story. You have infinite options. Moreover, videos are already the most shared format on Facebook, and if you link them with storytelling, an explosive cocktail of virality is formed.

Adobe Spark also teams up with Change.org, the world’s largest social change platform, helping to create educational materials for petitioners and change agents. Video petitions receive six times as many signatures as those without, and Change.org petitioners will have access to Adobe Spark resources to create more effective explanatory videos for their causes and crowdfunding campaigns.

Advantages and disadvantages of Adobe Spark

On the Internet, there is a lot of software to create videos with photos for social networks, so I find it interesting that you know the pros and cons of this tool.

Pros

• Free: there is no premium part to pay for.
• Spectacular finish for the videos.
• Very easy to use: just 5 minutes to dominate it.
• 3 in 1: you can make videos, images, and pages.
• It helps you by providing with royalty-free images and music.

Cons

• It only allows you to share directly with Facebook and Twitter.
• Transitions are focused on telling stories.
• It doesn’t allow you to enlarge text or photos.
• Scarce options to place the text.

Adobe Spark is available for free at spark.adobe.com. Social login with Adobe, Google, or Facebook ID is required to use the applications and projects can be synchronized between devices. Spark Post, Spark Page, and Spark Video – formerly known as the award-winning Adobe Post, Adobe Slate, and Adobe Voice – are available worldwide for free, in English, and for download on iPad and iPhone through Apple’s app store.